Payday loan and property agency adverts prohibited by ASA

Payday loan and property agency adverts prohibited by ASA

by: Simret Samra

Estate agency Darlows of Llanishen, an element of the Spicerhaart team, released two leaflets in might 2011 where it advertised it ‘advertised more extensively than our rivals both online and offline’ and declared themselves a ‘multi award-winning agent.’

Kelvin Francis auctions challenged the ads, arguing that other estate that is local marketed significantly more than Darlows while the declare that the “UK’s biggest independent estate agency” had been “multi award-winning” could never be substantiated because it had just won one runner-up place in the past few years.

In addition it challenged the expression ‘independent” to be deceptive as Darlows is a component associated with Spicerhaart team, a restricted business owned by investors. Continue reading “Payday loan and property agency adverts prohibited by ASA”